The Who Principles

Never underestimate the individual power of the developer. That’s you.

The Who, What, Where, Why and How Principles of Developing Commercial Real Estate

This video introduces the viewer to an outline summary of the approach to the class and the material based on Prof W text book, “The Complete Guide to Developing Commercial Real Estate, the Who, What, Where, Why and How Principles to Developing CRE”.

Introduction to The Virtual Development Project and Associated Deliverables

This is a series of presentations discussing the commercial real estate development process and is taught in conjunction with the listener following a deliverable process to develop their own commercial project.

The Who Principle

Who is the Developer, who is the development team, and who are the tenants and users? The developer is responsible for bringing together each and every aspect of the development process, including the development team, the tenants, and users.

Published Works

This book not only explores the how, but the who, what, where, and why of com­mercial real estate development

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The Step by Step Guide is a workbook outlining the material steps a developer must examine to determine if a com­mercial real estate project is feasible.

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